Asha Sharma faces tough decisions with limited room for manoeuvre | Opinion

**TL;DR:** Asha Sharma faces tough decisions with limited room for manoeuvre | Opinion

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The general consensus on Asha Sharma's first 100 days as Xbox CEO has been largely positive. She has certainly confounded the fears of early detractors who took one look at her background in the company's Core AI division and decried her appointment to Xbox as a death knell. The primary fear seemed to be that she would turn Microsoft's gaming division into another trojan horse for getting Copilot onto everyone's devices; instead, last month she announced the cancellation of the Copilot project for consoles that had started before she arrived.

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Source: GamesIndustry

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Last updated: June 16, 2026.

Additional context: early-cycle stories often look bigger in headlines than in day-to-day impact. The useful move is to identify the smallest set of facts that would change your decision, then wait for those facts to land.

Additional context: early-cycle stories often look bigger in headlines than in day-to-day impact. The useful move is to identify the smallest set of facts that would change your decision, then wait for those facts to land.

Additional context: early-cycle stories often look bigger in headlines than in day-to-day impact. The useful move is to identify the smallest set of facts that would change your decision, then wait for those facts to land.

Additional context: early-cycle stories often look bigger in headlines than in day-to-day impact. The useful move is to identify the smallest set of facts that would change your decision, then wait for those facts to land.

Additional context: early-cycle stories often look bigger in headlines than in day-to-day impact. The useful move is to identify the smallest set of facts that would change your decision, then wait for those facts to land.